Brand Strategy, Concept, Identity design, Creative direction for Implementation, Web and Production.
We are so proud of this project. Meet Crdl, a care instrument designed to create meaningful connections between people. Crdl transforms our skin into a musical instrument. Every touch translates into sound, enabling moments of meaningful connection between people with physical or cognitive impairments and their loved ones. It provides a sensory experience that explores the beauty of touch and sound.
Crdl is used as a therapeutic intervention by caregivers to engage with people living with conditions such as dementia, autism, intellectual disabilities, or visual impairments.
No need to say we are incredibly proud of Crdl and its meaningful impact on the world.
*All images used in this case are for layout purposes only.